
Blake Roorda
Certified Personal Trainer & Nutrition Coach
National NPC Men's Physique
MEET YOUR COACH
My journey in fitness started long before I ever became a coach. I struggled with obesity throughout my youth and adolescence, but in high school I committed to change and lost over 100 pounds in just one year. That transformation sparked my passion for health and bodybuilding, and I’ve carried that drive with me ever since.
Since earning my degree in Exercise Science in 2017, I’ve worked with a wide range of clients — from lifestyle and weight loss to competitors preparing for the stage. My specialties include:
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Lifestyle & Weight Loss Coaching – Helping clients shed weight and build habits that last.
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Resistance Training for Hypertrophy – Designing training to maximize muscle growth and strength.
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Contest Prep – Guiding competitors step by step to bring their best physique to the stage.
As a men’s physique competitor myself, I’ve earned my national qualification and had the honor of competing at NPC Nationals in 2023. I know what it takes to break plateaus, push through challenges, and build the discipline needed to achieve your goals.
My coaching philosophy is simple: I want to help you reach your goals faster, smarter, and with more confidence than I did starting out. The most rewarding part of coaching for me isn’t just seeing progress — it’s watching clients overcome struggles, have those “ah-ha” moments, and realize they’re capable of more than they imagined.



Strength and Weigh Loss/Lifestyle
My lifestyle coaching is designed for men and women who want to lose weight, get stronger, and build healthier habits without following extreme or cookie-cutter plans. Every program is fully customized to your lifestyle, fitness level, and goals, combining resistance training with practical nutrition strategies to create sustainable results. With accountability, guidance, and a proven structure, I’ll help you not only reach your goals but also gain the confidence and skills to maintain them long-term.
My competition coaching is designed to take you from the start of prep all the way to show day with a clear, structured plan. Every program is fully customized to your division, body, and timeline — from resistance training and cardio to tailored nutrition and supplementation. I guide you through each phase of prep, making adjustments as your physique changes to ensure you bring your best package to the stage. Beyond the physical work, I provide accountability, education, and support so you’re confident, conditioned, and ready when it matters most. As a competitor myself, I know the discipline and detail it takes, and my goal is to help you get there with the right plan and the right mindset.
Not looking for full coaching but still want a professional program to follow? My customized training plans are built specifically for your goals, division, and current fitness level. Each plan is designed to target weak points, build muscle symmetry, and maximize hypertrophy with effective, structured workouts. No cookie-cutter templates — just a plan that gives you direction, progression, and results in the gym.